Content Studio is where you turn strategy into assets: reusable playbooks, individual campaigns, and a clear path from setup through generation, edits, and approvals.

Opening Content Studio

From your workspace home, go into Content Studio (sometimes labeled alongside planning). You’ll see your campaigns and shortcuts to start something new.

Playbooks

Playbooks are reusable patterns — think “product launch checklist” or “weekly social cadence.” Create a playbook when you want the team to repeat the same structure. When you’re ready, start a campaign from a playbook so fields and steps are pre-filled.

Campaigns

Each campaign is a single initiative. You’ll typically:

Start or open a campaign — name it something everyone will recognize in the list.
Walk through setup — answer prompts so Superlemon knows goal, channel, and constraints.
Review suggestions — scan ideas or structure before generating full drafts.
Generate — let Superlemon produce deliverables; you’ll see progress while longer runs complete.
Open each deliverable — edit in context, leave notes, and send for approval when it’s ready.
Schedule — when content is approved, attach it to dates or publishing flows from the campaign schedule view.

Approvals

Use the approvals area when your process includes a manager or client sign-off. Items queue there so reviewers aren’t hunting through every campaign folder.

Trying new flows

Your team may enable a prototype or experimental flow inside Studio. Those are optional; stick to standard campaigns if you want the most predictable experience.

Old bookmarks

If someone shared an older link that mentioned “tracks,” “topics,” or “production,” it should still open inside Content Studio today — ask them to update the bookmark when they have a moment.